Author Archives: Susan Metcalfe
Writing for Your Company Magazine or Newsletter
Many large organisations will have magazines or newsletter for their employees. Some have them for their customers too. Newsletters are often short, maybe only one or two pages. Those that are for staff only will usually contain information about upcoming … Continue reading
Money Made Easy!
One thing that seems to worry all of our students is dealing with the financial side of a business. After all, it’s the one place where a mistake could literally cost you a fortune! But if you’re thinking about starting your own business, looking for a promotion in your current job or you just want to invest some of your hard-earned money in the stock market, you need to be able to make well-informed financial decisions. Continue reading
Stop Putting It Off!
If you hope to succeed you need to ensure that you don’t procrastinate and that you do project yourself in a professional manner when interacting with other people Continue reading
You Don’t Need a Passport to Write Travel Articles
You’d think a passport would be pretty essential to writing travel articles, but you’d be wrong! In fact, you don’t have to go anywhere to write great travel articles – you can do them from the comfort of your own … Continue reading
Get It Right Every Time
There’s nothing I dislike more than receiving letters and emails that are peppered with mistakes – spelling, punctuation and grammar. At the moment I’m recruiting a new member for our Student Services team, so I’m looking at lots of CVs … Continue reading
Have You Got An Induction Programme?
The word ‘induction’ sounds a little harsh and bureaucratic, but it needn’t be like that at all! The idea is to offer a friendly introduction – all the basic training and orientation necessary to make newcomers feel part of the … Continue reading
Getting Away From The ‘Hard Sell’
What do you feel when you meet a salesperson – whether you’re looking to buy a new phone for yourself or equipment for the office or home? Are you happy to chat to them, confident that their aim is to help you? Or do you dread the encounter because you think they’ll put pressure on you to buy more than you need or persuade you to pay more than you planned? And who needs more pressure!
Managing Your Own Business
People usually start a business full of passion, commitment and vision. After all, when you start your business it’s because you are enthusiastic about the product or service you are providing, and feel you can make a healthy profit. During … Continue reading
How Time Flies!
Sometimes, at the end of the day, I sit at my desk and wonder where the time has gone! I don’t seem to have achieved half as much as I intended to when I came into the office in the … Continue reading
Five Tips for Developing Commercial Awareness
If you want to get on in your career (and who doesn’t) you need to have what is often called ‘commercial awareness’. But what do we mean by this? The Cambridge Business English Dictionary defines commercial awareness as: The knowledge … Continue reading